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Apple, WSL Launch New “Apple at Play” Series Spotlighting Surfer Tech

Apple and the WSL have launched a new Apple at Play series spotlighting how Championship Tour surfers use…

News June 24, 2026
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Lowa USA Names Brad Potts Director of Marketing as Lesley Christoph Retires After 26 Years

Potts will oversee brand strategy and U.S. marketing for Lowa as the brand expands its Salt Lake City…

News June 24, 2026
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Nike Names Pfizer Exec David Denton as Next CFO

Nike has tapped Pfizer finance chief David Denton as its next CFO, with Matthew Friend transitioning out by…

News June 23, 2026
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Hollister Launches Home and Dorm Collection at Target

Hollister, the California-inspired mall retailer that often draws inspiration from the surf industry, is entering the home and…

News June 23, 2026
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West Marine Sets June 26 Bid Deadline as Filing Details 59 Store Closures

A bankruptcy court has approved bidding procedures for West Marine's sale process, setting a June 26 bid deadline…

News June 23, 2026
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GSI Outdoors is Family-Owned Again. Now It Has a New CEO to Match.

Back under founders Don, Ian, and Kathy Scott's ownership, new CEO Shawn Hostetter talks about his outdoor roots,…

News June 23, 2026
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Sorel Names Former Allbirds CEO Joe Vernachio President, Cory Long Exits

The former Allbirds CEO and Mountain Hardwear President returns to the Columbia Sportswear portfolio as Sorel works through…

News June 18, 2026
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From REI to Alpenglow Sports, Here Are the Retailers Registered for Outdoor Retailer 2026 in Minneapolis

As the August show at the Minneapolis Convention Center approaches, the registered retail buyer list already includes REI,…

News June 17, 2026
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When AI Meets Authenticity: How Active Lifestyle Brands Are Protecting What Makes Them Different

In a Shop Eat Surf Outdoor webinar, Candy Harris, Justin Regan, and Ryan Hitzel talked about the AI…

News June 16, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series